Med Pearls: Training session on Product Creation & Commercialization of Slow Tourism Products - Egypt
Dates: 13th and 20th of December 2020
CEEBA(Confederation of Egyptian European Business Association), in cooperation with the Alexandria Chamber of Commerce will be holding two online, live training sessions for local DMCs, travel agencies and ICT enterprises on ‘Product Creation and Commercialization of Slow Tourism Products’ in the frame of the ENI CBC MED, Med Pearls project.
The trainings will be held by Mr. Karim El Minabawy president of EMECO Travel, an experienced trainer in product development and marketing of tourism products, immediate past president of Euromic and long-time member of the Society of Incentive & Travel Executives (SITE).
During the interactive 3h/day training events, participants will be trained on product creation of ST packages as well as the commercialization and communication of these packages. This will simultaneously familiarize potential grant applicants with the objectives of the Med Pearls Project, the Egyptian pilot areas of: El Montazah District and Lake Mariout & Edku and highlight the concept of Slow Tourism (ST) as the current trend in tourism worldwide.