INTERNISA partner in Greece launches the third digital training for entrepreneurs and SMEs
INTERNISA partner in Greece launches its third digital training for entrepreneurs and SMEs from 14 - 20 July 2022, in the context of the INTERNISA project, the Directorate of Innovation & Entrepreneurship Support, in collaboration with the Vice President for Digital Policy at the Region of Central Macedonia, Mr Angelos Charisteas and the President of the Development Organization of the Region of Central Macedonia, Mr Nikolaos Tzollas, designed and implemented 3 (three) rounds/cycles of Training Seminars, of 25 hours each. The training seminars aimed to train three groups in digital skills: women, entrepreneurs, and public sector employees.
Entrepreneurs and staff coming from modern companies in the agro-food sector had the opportunity to learn about digital tools and new trends in the agro-food industry during the 2nd round of seminars. The participants also had the chance to learn about case studies and applications of spatial, qualitative and quantitative data, as well as their procedures, during the educational process. The seminar covered techniques, communication tools and cutting-edge marketing methods, such as Social Media Marketing and Google Analytics.
In the 2nd round of seminars, the contribution of the President of the Development Organization, Mr Nikolaos Tzollas, was valuable; he referred to the rapid changes, the uncertainty and the new challenges that have emerged in the wake of the COVID-19 pandemic.