TEX-MED ALLIANCES presents 3rd Fashion Trends seminar with TheMedNew on Athens Fashion Trade Show

The new brand of ethical and sustainable fashion, TheMedNew will be presented at the ATHENS FASHION TRADE SHOW from September 15 to 18.

Representative clothes from six of TheMedNew members, Coccadoro (Italy), Heidi Fashion (Palestine), Konstantinos Tsigaros (Greece), Maison Mahii (Tunisia), Noorway (Jordan) and Scarabaeus Sacer (Egypt) will be displayed in the most important fashion fair for the Greek market.

The TheMedNew was created under the UE funded project TEX-MED ALLIANCES. Now, about 30 companies from seven Mediterranean countries are participating in the brand  that fosters ethics and sustainability in textile and fashion production.

During the show, will take place a special event. On Saturday 17 from 16.15 to 18.45 we will present the results and lessons learned from the project TEX MED ALLIANCES. Also, the fashion expert and fashion design lecturer for the International Hellenic University (IHU), Venetia Koutsou will explain the highlights of the fashion trends for women Autum/Winter ’23-’24. The participation at the event is free.