CLUSTER communication activities take off to engage with a Mediterranean community of young people!
CLUSTER project aims to fight social exclusion and poverty amongst vulnerable groups in Cyprus, France, Italy, Jordan, Palestine, Spain, and Tunisia by equipping young unemployed people, in particular women, with marketable skills in the innovative sectors of sustainable economy. With this aim, long-lasting partnerships between Technical and Vocational Education and Training (TVET) institutions and the private sector will be promoted, while also raising awareness of public authorities and policymakers.
The first step toward achieving this goal will be to create a Mediterranean community of young people, particularly women, TVET institutions, sustainable businesses, public authorities and policymakers who are actively engaged in project activities!
For this reason, CLUSTER team is working on building an effective project communication strategy, and met on 2 February 2022 to agree on a common approach.
In particular, the CLUSTER Communication Plan was discussed during the meeting, including the key messages to be delivered to the project target audiences, with the main aim of raising awareness about the high levels of unemployment faced by youth and women in the region, and what can be done to address them.
In order to achieve a successful level of online community building, CLUSTER is active on Facebook and Twitter, and will soon publish a newsletter with all important project updates!