The Med Pearls project and the Breathing Land brand recently participated in the Fiets en Wandelbeurs travel fair in the Netherlands, showcasing slow tourism options in the Mediterranean region. A unique opportunity to present the sustainable tourism offer that the project has helped developing and raise awareness of the Breathing Land brand.

At the Fiets en Wandelbeurs travel fair, the Med Pearls project and the Breathing Land brand showcased their slow tourism products, focusing on cycling and hiking tours, and the sustainable travel packages created by the subgrantees of the project. This was done under the stand of the Catalan Tourist Board, who participated enthusiastically in the event. During the event, , the project was able to meet with companies and travel enthusiast who wanted to explore sustainable travel options.

The fair brought together exhibitors from various regions across the world to showcase their sustainable travel options. Exhibitors included travel agencies, tour operators, bike and hiking gear manufacturers, and other related businesses. The fair provided a platform for these businesses to promote their eco-friendly travel options and connect with potential customers. Hence, the participation of the Med Pearls project and the Breathing Land brand at the travel fair was a positive step towards promoting slow tourism in the Mediterranean region and raising awareness about the importance of sustainable forms of tourism for the region's economic and environmental development. Furthermore, the event provided an opportunity for visitors to learn about slow tourism options in the different destinations of the project, and connect with businesses that promote eco-friendly tourism practices.

In conclusion, the Med Pearls project and the Breathing Land brand's participation in the Fiets en Wandelbeurs travel fair in the Netherlands has been a great opportunity to showcase slow tourism options in the Mediterranean region and raise awareness about hiking and cycling offer of the project. The project and brand have been making significant efforts to promote slow tourism in the Mediterranean basin, and an event like this have given the push to keep working towards our goals!

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